Ocjena učinkovitosti proizvodnje aronije na obiteljskom poljoprivrednom gospodarstvu

master's thesis

• Author: Jelena Barbarić
• Mentor: Zoran Grgić (mentor)
• Committee member: Zoran Grgić (predsjednik povjerenstva)
• Committee member: Vesna Očić (član povjerenstva)
• Committee member: Martina Skendrović Babojelić (član povjerenstva)
• Committee member: Branka Šakić Bobić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Agriculture; (Management and Rural Entrepreneurship); Zagreb
• Defense date and country: 2016-07-12, Croatia
• Scientific / art field, discipline and subdiscipline: BIOTECHNICAL SCIENCES; Agronomy

Abstract

Aronija je voćna vrsta koja ima sve veću popularnost u Republici Hrvatskoj zbog povoljnog utjecaja na ljudsko zdravlje te zbog prisutnog trenda zdrave prehrane. Zbog prilagodljivosti biljke tlu i klimi, te malih agrotehničkih zahtjeva, raste i broj proizvođača aronije. Cilj ovog rada bio je na primjeru dvije problemske situacije (prodaja svježeg proizvoda i prerada aronije u sok) ispitati kretanje prihoda i troškova proizvodnje, radi utvrđivanja ekonomske efikasnosti poslovanja i odabira financijski održive situacije. Projekt uključuje i podizanje novog nasada aronije, pa su pomoću metoda projektnog menadžmenta prikazane faze i plan provedbe projekta. Analizom dobivenih rezultata dolazi se do zaključka kako je prerada proizvoda u sok financijski povoljnija situacija.

Abstract (english)

Chokeberry is the fruit type with increasing popularity in Croatia because of its favorable impact on human health and due to the trend of healthy nutrition. Due to the adaptability of plants to soils and climates, as well as small agro-technical requirements, the number of chokeberry producers grows. The aim of this study was to examine the trend of income and production costs on the example of two problematic situations (sales of fresh products and processing chokeberry into juice), in order to determine economic efficiency of business and sustainable financial situation. The study includes establishment of new chokeberry plantations, so the plan of the project is presented, as well as its phases, using the project management methods. The analysis of the results leads to the conclusion that processing into juice gives more sustainable financial situation.

• Keywords: aronija; projektni menadžment; ekonomska efikasnost poslovanja
• Keywords (english): chokeberry; project management; economic efficiency of business
• Language: croatian
• URN:NBN: urn:nbn:hr:204:858659
• Study programme: Title: Agribusiness and Rural Development; Study programme type: university; Study level: graduate; Academic / professional title: magistar/ magistra inženjer/inženjerka agrobiznisa i ruralnog razvitka (magistar/ magistra inženjer/inženjerka agrobiznisa i ruralnog razvitka)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2016-09-06 08:09:25