Agroturizam na području grada Samobora - stanje, potencijal i ograničenja

master's thesis

• Title (english): Agritourism in the City of Samobor - Status, Potential and Limitations
• Author: Anamarija Šoić
• Mentor: Ivo Grgić (mentor)
• Committee member: Ivo Grgić (predsjednik povjerenstva)
• Committee member: Željka Mesić (član povjerenstva)
• Committee member: Lari Hadelan (član povjerenstva)
• Granter: University of Zagreb; Faculty of Agriculture; (Agricultural Economics and Rural Development); Zagreb
• Defense date and country: 2019-09-24, Croatia
• Scientific / art field, discipline and subdiscipline: BIOTECHNICAL SCIENCES; Agronomy

Abstract

U ovom diplomskom radu analizirano je stanje ruralnog turizma na području grada Samobora. Ciljevi rada bili su: analiza stanja i detektiranje glavnih prednosti i nedostataka u razvoju ruralnog turizma te utvrditi strateške ciljeve razvitka agroturizma kojima bi se povećao broj agroturističkih gospodarstava. Istraživanje je provedeno u dva koraka; anketnim upitnikom bili su ispitani vlasnici gospodarstava koji se bave pružanjem usluga ruralnog turizma, a drugi korak je bio provođenje intervjua s predstavnicima turističke zajednice i lokalne samouprave grada. Glavni motiv bavljenja ruralnim turizmom je lokacija, odnosno, gospodarstva se nalaze na povoljnom položaju gdje mogu iskoristiti ovu djelatnost. Također, motivi su i bolji plasman vlastitih proizvoda te ljubav prema poljoprivredi. Glavne prepreke prilikom bavljenja ruralnim turizmom su nezadovoljavajuća suradnja s turističkom zajednicom, zakonodavstvo, birokracija i nedostatak financijskih potpora. Turistička zajednica i lokalna samouprava grada Samobora svakodnevnom suradnjom organiziraju razne manifestacije, edukacije i seminare u svrhu obrazovanja vlasnika gospodarstava. U posljednjih se nekoliko godina sve više pridaje na značaju ruralnog turizma te se potiče njegov razvoj u skladu s trenutnim mogućnostima. Uključenost svih pripadnika vezanih za razvoj ruralnog turizma, od vlasnika gospodarstava do turističke zajednice i lokalne samouprave uz povećanu promociju, ulaganje u obrazovanje i savjetništvo dovelo bi do zadovoljavajućih rezultata na svim navedenim stranama.

Abstract (english)

This work analysis the state of rural tourism in the city of Samobor. The objectives of the work are to analyze the situation and to identify the main advantages and disadvantages in the development of rural tourism, as well as to establish strategic goals for the development of agritourism that would increase the number of agro-tourism economies. The study was conducted in two stages. In the first stage, the survey questionnaire surveyed the owners of farms involved in providing rural tourism services, and the second stage was conducting interviews with representatives of the tourist community and the local governent of the city. The main motive for engaging in rural tourism is location. Economies are in a favorable position where they can be used for this activity. Furthermore, the motives are better marketing of their products and a love for agriculture. The main obstacles in dealing with rural tourism are poor co-operation with the tourism community, legislation and bureaucracy, and a lack of financial support. The Tourist Board and the local government of the city of Samobor organize daily events, educations and seminars for the purpose of educating the owners of the farms. In recent years, the importance of rural tourism has become increasingly important and its development is encouraged in line with current opportunities. The involvement of all those involved in the development of rural tourism, from business owners to the tourism community and local government, with increased promotion, investment in education and counseling, would lead to satisfactory results on all of the aforementioned sites.

• Keywords: Samobor; agroturizam; ruralni razvoj; potencijal; ograničenja
• Keywords (english): Samobor; agritourism; rural development; potential; restrictions
• Language: croatian
• URN:NBN: urn:nbn:hr:204:071505
• Study programme: Title: Organic Agriculture with Agrotourism; Study programme type: university; Study level: graduate; Academic / professional title: magistar / magistra inženjer/inženjerka ekološke poljoprivrede i agroturizma (magistar / magistra inženjer/inženjerka ekološke poljoprivrede i agroturizma)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2019-11-22 11:35:22